Retail is a game of strategy and customers are constantly rewriting the rules. Whether you represent a retailer looking to stay on-top or a brand seeking out premium placement, the CASTUS team will leverage our deep experience to help you successfully navigate the ever-changing retail environment.
Be More. Be Strategic.
The retail industry is undergoing a great transformation to keep up with changing consumer behaviors triggered by COVID-19. The pandemic presented many challenges, but also an opportunity for retailers to reset—achieving a more stable and profitable position. Retailers and brands alike should embrace the current disruption and commit to adapting for future success. This means reexamining supply chains, pricing strategies, inventory management, promotional cadences, assortments, the in-person shopping experience, and more. Our experts will apply 50+ years of experience to equip you with tailored strategies for your ordinary—and extraordinary retail challenges.
How We Get You There
We collaborate with or serve as your Chief Revenue Officer to champion your brand towards target customers, win key partnerships, and generate additional channels of growth.
Our experience in building and managing the processes to support your revenue growth will save you time and money.
We ensure your product assortment, layout, and displays are optimized to attract customers into stores and keep them engaged.
Our team oversees the life cycle of a new product, from concept to manufacturing and all the revisions in between.
We coordinate efforts to attract and engage customers using your online presence, as well as recommend technologies that improve your backend management and overall business efficiency.
Go To Market
Whether a brand is aiming to introduce a new product/service or penetrate a new industry, we perform the research to determine market viability and current landscape before building and executing a plan of attack.
Go To Market
How It Works
We leverage 50+ years of real-world experience to share insights and strategic leadership with brands to help them grow.
Identify impactful data such as macrotrends and qualitative insights. Draw upon real-world experience and global connections to reach sound conclusions
Ensure products, people, and processes are capable of supporting new business. Verify the business can scale as new opportunities are identified and secured.
Actively pursue opportunities and pitch potential customers. Drive discussions to action, close sales, and establish partnerships that provide immediate value and sustainable growth.
Learn about how we helped our clients.
Take a look at how we shaped every engagement into a unique, personalized experience that addressed our client’s issues and met their definition of success.